AI-powered Funding News Tech

MoEngage Raises $100M Series F to Boost Global AI Growth

• ByStartupStory     |    November 5, 2025

MoEngage Raises $100 Million in Series F Funding to Accelerate Global AI Growth

MoEngage, a leading customer engagement platform that works with consumer brands across 75 countries, has raised $100 million in its Series F funding round. The round was led by its existing investor Goldman Sachs Alternatives, with Indian venture firm A91 Partners joining as a new investor. This round builds on the company’s growing global presence and its continued focus on embedding artificial intelligence (AI) to enhance customer engagement solutions.

The funding comprises roughly 60% primary capital aimed at expanding the platform’s AI capabilities and 40% secondary capital, enabling early investors to sell shares. With this round, MoEngage has now raised a total of $250 million to date.

Founded 11 years ago and achieving rapid expansion over recent years, MoEngage generates over 30% of its revenue from North America, with significant contributions from Europe, the Middle East, India, and Southeast Asia. The company helps B2C brands leverage their first-party data to deliver personalized marketing campaigns and automate the customer journey with its Merlin AI suite, which accelerates campaign launches and improves targeting efficiency.

MoEngage currently employs around 800 people worldwide across 15 offices and plans to grow its workforce, especially in North America and Europe, by expanding customer success, support, sales, and marketing teams. The firm also intends to enhance its AI-driven product offerings to meet the increasing demand for intelligent, automated customer engagement tools.

Co-founder and CEO Raviteja Dodda emphasized the strategic impact of Goldman Sachs leading the round as validation of MoEngage’s fundamentals and commitment to growth. MoEngage aims to be IPO-ready in the near future, signaling ambitions to become a major multi-billion dollar company in the customer engagement space.

In summary, MoEngage’s $100 million Series F funding round represents a major boost for the company’s AI-driven global expansion plans and product innovation, reinforcing its position as a trusted partner for consumer brands seeking personalized, data-driven marketing solutions.

Follow Startup Story