Snacks brand TagZ Foods expands its product portfolio

• ByStartupStory     |    August 15, 2022

TagZ Foods, a brand of snacks, said that it is actively extending its product line and has introduced cookies made with hemp. With this move, TagZ Foods joins the league of other international and more recent direct-to-consumer businesses that have hemp-based goods.

It said in a statement that starting next week, the goods, which are known to improve heart health, will be available on Swiggy Instamart and its own portal. The hemp plant, which belongs to the same genus as cannabis, has long been valued for its therapeutic and dietary properties.

Shark Tank India judge Namita Thapar, executive director of Emcure Pharmaceuticals and investor in TagZ Foods, said, “Foods made from hemp are becoming more popular worldwide due to their health advantages and are also regarded as superfoods. Creating goods that are not only healthier for you but also delicious is encouraging.”

Anish Basu Roy stated, “TagZ has seen a solid boost in growth, with volumes increasing by 10 times. Through an omni-channel approach that includes more than 30 online partners and more than 2,000 offline outlets, we concentrate on the nation’s metropolitan households. We are meeting the demands of customers in their favourite categories with our whole line of healthier cookies, chips, dips, and chocolates.”

Dexter Angels, Agility Ventures, Venture Catalysts, AshneerGrover, Arjun Vaidya, and Namita Thapar are a few of the investors in Bengaluru-based TagZ Foods. It declared that it has plans to broaden its product offering, boost its production capability, and improve distribution to other cities around the nation.

About Tagz Foods

Anish Basu Roy and Sagar Bhalotia founded TagZ Foods in 2019, becoming the first company in India to produce popped potato chips with 50% less fat, as well as gourmet dips from across the world and a variety of high-end bar snacks.

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