Shuru Raises Rs 29 Crore in Series A Round; Krafton India Acquires 16% Stake
- ByStartupStory | May 23, 2025
Shuru, a location-based social networking platform that enables hyperlocal community engagement, has raised Rs 29 crore in its latest Series A funding round, according to sources familiar with the development. The round was led by Krafton India, the Indian arm of South Korean gaming major Krafton Inc., with participation from existing investors Omidyar Network India and Eximius Ventures.
As per sources cited by Entrackr, Krafton India has acquired around a 16% stake in Shuru by investing Rs 21 crore in the Indore-based startup.
Shuru is rapidly emerging as a leading platform for neighborhood-level updates, classifieds, buy-sell listings, shop news, and civic interactions. The company recently announced that it has crossed 1 crore (10 million) installations and serves over 2 million monthly active users across 650,000+ locations in 600 cities and 8,000 sub-districts.
“With 650,000+ locations on board and recently crossing 1 crore installations, we’re creating a platform that will redefine the way Indians live, work, and interact. The partnership with Krafton India opens unparalleled opportunities for Shuru to innovate and scale,” said Mayank Bhangadia, CEO and Co-founder of Shuru.
Founded by Mayank Bhangadia and Harsh Chhabra, both former executives at short-video platform Roposo, Shuru aims to digitally empower Indian communities by offering tools to share local news, raise civic issues, and promote small businesses.
“This investment is a natural extension of our strategy to partner with Indian startups and emerging ecosystems like hyperlocal platforms. By working closely with Shuru, we aim to enhance user experiences, amplify regional connect and contribute meaningfully to the evolving Indian hyperlocal digital landscape,” said Nihansh Bhat, Lead – Corporate Development, Krafton India.
“The hyperlocal digital ecosystem in India holds immense promise, and we see it as a vital driver of connectivity and community engagement,” added Sean Hyunil Sohn, CEO of Krafton India. “Shuru is uniquely positioned to lead this transformation in India.”
With this fresh capital infusion, Shuru plans to enhance its product capabilities, scale to new markets, and strengthen user engagement in India’s fast-growing hyperlocal digital space.
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