Khari Foods Raises ₹3 Crore in Seed Round to Expand Healthy Snacking Footprint Across India
- ByStartupStory | June 7, 2025
Grahill Wellness Pvt. Ltd., the parent company of Khari Foods, a fast-emerging clean-label snacking brand, has successfully raised ₹3 crore in a Seed funding round led by Meri Punji Pvt. Ltd. The funding aims to fuel the company’s ambitious growth strategy focused on research and development, innovative product launches, team expansion, and the strengthening of marketing and distribution channels across Tier 1 and Tier 2 markets in India.
Founded in 2022 by Yash (Co-Founder and CEO) and Sunil Bansal (Co-Founder and COO), Khari Foods has built a strong reputation for delivering nutritious, palm oil-free, and maida-free snacks that resonate with modern Indian consumers. The brand’s offerings include a variety of clean-label snacks such as Ragi Crispies, Beetroot Crispies, Oats Crispies, Jowar Puffs, Snack Mixes, Dried Berries, and Snack Bars, all designed to cater to health-conscious individuals aged 20 to 40 living in urban and semi-urban areas.
With this latest capital infusion, the company is projecting an impressive Annual Revenue Run Rate (ARR) growth of approximately 208% for the current financial year — a clear indicator of its market traction and scalable business model.
“From day one, our focus has been on building a brand that delivers nutritious, flavourful snacks made for Indian tastes, without cutting corners,” said Yash, Co-Founder and CEO of Khari Foods. “Over the past three years, we’ve grown sustainably and stayed profitable while bootstrapped. This ₹3 crore fundraise marks a pivotal moment for us, enabling faster growth, stronger distribution, and the launch of exciting new products crafted for the modern Indian consumer.”
Khari Foods differentiates itself through complete supply chain ownership, custom product formulations, and a state-of-the-art manufacturing facility in Haryana. This infrastructure allows the brand to maintain strict quality control, ensure ingredient integrity, and constantly innovate across new snacking categories tailored to evolving consumer needs.A spokesperson from Meri Punji Pvt. Ltd. commented on the investment:
“We’re excited to back a brand that has proven its potential through strong fundamentals and consistent growth. Their clear vision, consumer-first approach, and product innovation make them well-positioned to lead the next wave of healthy snacking in India.”
The freshly raised funds will be strategically allocated toward enhancing R&D capabilities, introducing new product categories, hiring across verticals, and amplifying brand awareness through both digital and offline retail campaigns. These initiatives are set to deepen the brand’s footprint and reinforce its leadership in the rapidly growing better-for-you snacking segment.
About Khari Foods
Launched with the mission to redefine the way Indians snack, Khari Foods has stayed true to its promise of delivering health-focused, clean-label alternatives without compromising on flavor. Backed by a passionate founding team and supported by a robust operational model, the brand continues to disrupt the Indian snack food landscape with its consumer-first approach and innovative product portfolio.
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