Funding Alert

SaaS platform Dingg raises Rs 3.5 cr in Pre-Series A funding


SaaS platform DINGG has raised Rs 3.5 crore in Pre-Series A round of funding led by BIG Sun Ventures. Other investors who prticipated in the round include Samir Srivastav (CEO of Jean Claude Biguine India), Ayaz and Ramiz Kabani (founders of Beauty Essentials), Lalit Keshre (CEO of GROWW), Vishnu Tambi (CEO of Excellon Software), Rohit Gothi (, CEO of Hero Cycles), Divej Wadhwa (Founder at Orange Health Digital), among others. 

According to the company’s press release, the cash will be used for client acquisition, improving automation capabilities, growth in the beauty and wellness industry, and the development of new tools for an efficient experience.

DINGG, founded by Santosh Patidar and Akshay Poorey, offers SaaS operations management solutions. Similar to Posist, it allows salon and parlour owners to handle booking, invoicing, employee management, marketing, etc. DINGG has competition from Salonist, GlamPlus, and StayGlad, among others.

DINGG

Santosh Patidar, co-founder, of DINGG said, “As the beauty and wellness industry continues to grow, technology plays a crucial role in creating seamless experiences that keep clients coming back. At DINGG, our mission is to help businesses save hours of daily paperwork with efficient management and enable growth by marketing to the right people at the right time with powerful automation. We want to become a leading SaaS platform for the beauty and wellness chains in India and empower them with technology to automate their daily operation,”.

Large salons in metropolitan areas and tier I cities have embraced software and the internet, but salons in smaller locations have yet to adopt the technology. Therefore, providing software to these enterprises is significant potential, and to capitalize on this, a number of competitors, such as Vyomo and MyGlamm, joined the market between 2014 and 2015 but failed to achieve success.

The market leader is Zenoti, which produces software for huge spa and salon businesses. The firm funded by Tiger Global became a unicorn in December 2020 and is presently valued at $1.5 billion.

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