News Update

Grofers Launches 10-Minute Grocery Delivery In 10 Cities

• ByAyushi Ray     |    August 17, 2021

Grofers launches 10-minute grocery delivery in 10 cities. “Today, we launched our 10th city with the promise to deliver groceries within minutes to your doorstep. While our average delivery times are still hovering around the 15 minute mark, our eventual vision is to be below 10 minutes for every customer in India,” the company said in its blog. “As we sign up more partners and keep building out our network, we are confident we will be under 10 minutes for the majority of the customers within the next 45 days,” it added. Grofers is offering customers 7,000 items of daily essentials in Delhi, Gurugram, Mumbai, Bangalore, Hyderabad, Kolkata, Jaipur, Ghaziabad, Noida and Lucknow. Grofers just raised a $100 million round from online food delivery firm Zomato and also became a unicorn with a valuation exceeding a little more than a billion dollars.Grofers claimed it made 7,000, 15-minute deliveries in a single day.

Grofers had recently joined the unicorn club with the last leg of funding,and clearly they are using it well to serve people’s purposes. Pandemic and lockdown have made most people do online grocery shopping, leading to the pioneership of Grofers  in this respect. Development comes days after Moneycontrol reported that Swiggy has expanded its Instamart grocery delivery service to  five more cities , promising deliveries in 15-30  minutes. Swiggy which was present only in Bengaluru and Gurugram since almost a year of its launch, has now expanded Instamart also in Delhi, Mumbai, Hyderabad, Chennai and Noida. As per a recent survey by Reedseer, quick commerce is expected to grow 10-15-fold in the next five years to become a $5 billion opportunity by 2025.

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