Startups

Aasaan Will: Making Succession Plan And Will Writing Easier


I was amazed to know that the total unclaimed amount lying with RBI is Rs. 48,262.85 Crores (~5.87Billion USD). This is called the DEAF fund – The Depositors Education and Awareness Fund, maintained and managed by the RBI. ” Said Mr Vishnu Chundi, CEO of Aasaan Will in an exclusive interview with Startup Story.

Vishnu Chundi graduated from BITS Pilani with a degree in engineering and began working for Bain and Company. He has done MBA from the London Business School and his Masters in Nanotechnology from Cambridge University after which a family crisis made him go ahead with Aasaan Will. When his family suffered an unexpected loss, He wished AasaanWill was around at that time. When his uncle passed away, both his immediate family and the rest of his extended family had a difficult time locating his assets and making sure they were transferred to the right people.

The Company Overview and Functioning 

Launched in March 2022, Aasaan Will assist Indians in creating their estate plans and wills. Writing a current will is an expensive, challenging, time-consuming, and offline process. AasaanWill provides 100% legally valid wills within 20 minutes from the convenience of your home for a small fraction of the cost of an attorney. Techstars and a number of great angels from Europe, North America, and India are supporting the company.

Currently they are running a lean shop with focus on building a sustainable business. Their team has proven expertise in finance, technology and law with a cumulative experience of 50+ years. Their product is simple to use and offers a seamless experience delighting end customers.

If you have a will in place, your family, friends, or relatives will be able to carry out your final intentions far more quickly and easily. Without a will, the procedure might take longer, be more stressful, and give rise to more disagreements because there wouldn’t be as much clarity. Without going through a court process, your executor(s) will be able to nearly immediately seize the assets. 

There are several instances where a lack of property documentation led to both possession loss and family strife. The company’s founder saw the size of the issue and made the decision to develop a solution that would offer clients complete asset and property security as well as peace of mind. 

3 Easy Ways to get an Aasaan Will:

Register and enter asset information: Your Will information is gathered by secure form on a banking level.

Legal Checks: Your Will is created by our experienced lawyers. Your draught Will is emailed to you. You are free to review and request any changes.

Sign: Simply print and sign the PDF version of your will that we will send to your email.

Vishnu declares, “We are going to ensure protection with peace of mind because we are on the side of the customer.”

Customer experience and target audience

The platform tries to attract successful professionals with a lot of assets but little free time. It is a comprehensive protection offering that enables customers to safeguard assets both now and in future. The feedback from clients has been overwhelmingly positive. From older individuals who need home care to 25-year-olds eager to start a career in NFTs and cryptocurrency, they have encountered a variety of customers. People become more aware of the value of creating a WILL as they speak with them. Many individuals don’t like to think about or talk about dying, but when they stop to think, they realise that life is about more than just making money and giving your family the greatest possible life now. People have accomplished so much while they’re present that they must also protect our possessions after their passing is what the company believes in.

What makes them unique?

They currently have no rivals in India and provide will-writing services in a hybrid format, allowing clients to enter all the necessary information online from the comfort of their homes using a personalised form. Their knowledgeable attorneys prepare the will and send a tangible copy that can later be notarized or registered. They also provide notary services.

A privacy policy is in effect here. NDA agreements bind any of their affiliates, partners, or allies. Your personal information is safeguarded and encrypted using bank-level security techniques, and only members of the legal team are permitted access to the data due to strong internal access rights controls.NDAs bind all attorneys, who risk having their licences revoked for willful violations. Therefore, the information you provide while creating a will is secure and private.

Achievements and Awards

They stand out because we are efficient in terms of time, money, and safety. They are the largest and most advanced will writing service in India. All of the accolades they have received serve as excellent evidence of our success and the traction they have gained.

 AWS Fintech Accelerator’s final cohort

On September 22, 2022, at the Product Showcase Session of the third iteration of the Global Fintech Fest (GFF 2022), we were chosen as one of the Top 4 startups to present. We were recommended by the Trade Advisory, British High Commission.

Their parent firm, AssetVault, took home the Estate Planning WealthTech Inno award.

Winners of the UK category for the 2022 APAC Business Awards, which are organised by APAC Insider.

The market is valued at $197 billion on a global scale. The wills market in the UK is worth $1 billion. There is a sizable market for legal and estate planning services in India, which is estimated to be worth $6.5 billion. AssetVault intends to grow into additional common law nations including India and Hong Kong after beginning in the UK market.

 

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