IVY Growth led Rs 3 Cr seed round for Agritech platform GrowiT

• ByStartupStory     |    April 11, 2022

GROWiT, a Surat-based defensive farming agritech platform, has secured Rs 3 crore in a seed round headed by IVY Growth’s Mehul Shah. Some of the investors in the round include Coppermint LLP, Gaurav Singhvi (Co-founder, WFC), Rajeev Goel (Sagar Life Sciences), Sunay Shah (Mahati Electrics), Rohan Desai (CEO, Triumph Capital), and Mukul Goyal (Tapi Capital LLP).

The platform intends to invest the funds in its research and marketing activities, which will allow GROWiT to grow its client base and produce high-quality, low-cost protective farming supplies and goods. The funds will also be used towards improving the GrowiT app.

GROWiT was founded by Saurabh Agarwal in 2019 with the goal of providing crucial solutions such as quality food, climate-aware agriculture, farmer empowerment, and increasing farmer productivity. Grow Kshetras (Demo Farms) has also been constructed in each Taluka to educate farmers about protective farming and other profitable agricultural practices.

The company specializes in developing and manufacturing high-quality and cost-effective protective farming materials and equipment. It assures good quality and yield for the Indian agricultural and farming industries while reducing carbon emissions.

The platform currently serves over 15,000 farmers through 117 franchise outlets. GrowiT also plans to extend its franchise network to about 300 locations by the end of the current fiscal year, serving approximately 2.5 lakh farmers.

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