Home furnishing marketplace Vaaree raises Pre-Seed funding from Marquee Investors
- ByStartupStory | August 8, 2022
Home Furnishing startup, Vaaree has raised an undisclosed amount in pre-Seed funding from marquee investors which includes Kunal Shah (founder, CRED), Ghazal Alagh (co-founder, Mamaearth), Vineeta Singh (co-founder, SUGAR Cosmetics), Varun Dua and Ruchi Deepak (co-founders, Acko), Arjun Vaidya (founder, Dr Vaidya’s), Manish Duggar (CFO, Mphasis), Rohit M A (founder, Cloudnine), Anjali Bansal (founder, Avana Capital) among others.
The startup plans to utilise the fund to add on more categories, build a strong team and invest in its branding.
The founders of Vaaree Garima and Pranav, said in a joint statement “We have a vision to make all homes beautiful at affordable prices. We curate themes on our website so that a customer doesn’t have to mix and match. We present the products as per a particular theme for easy shopping. With the initial funding we would like to add on more categories, build a strong team and invest in branding,”
“Home products as a sector have been awaiting a focused disruption of this nature. Combining their deep knowledge of product, business acumen and execution skills, the Vaaree team is poised to make an impactful consumer experience change in this space. Vaaree is what the home industry is today,” said Rohit M A, managing partner, Capier, an investor in Vaaree.
The brand is currently concentrating on expanding its network of personally vetted and certified ethical manufacturers, as well as logistics and supply chain capabilities. According to the company, the brand currently has over 2000 SKUs across multiple categories such as bedsheets, cushion covers, dining, kitchen, and bath.
About Vaaree
Vaaree, which was founded in 2022 by Garima Luthra and Pranav Arora, is a curated marketplace for home furnishings that aims to fill a void in the Indian home market.
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