WTF Raises Rs 1.05 Cr in Angel Funding Round
- ByStartupStory | December 22, 2023
WTF, short for Witness The Fitness, has successfully raised Rs 1.05 crore in an angel investment round. The funding comes from notable investors including Mohit Sadaani of The Moms Co., Deep Bajaj from Sirona, and Naiyya Saggi. The company, founded in September 2021 by Vishal Nigam, Anita Nigam, and Arpit Nigam, plans to utilize the capital to improve fitness accessibility and quality across India, with a particular emphasis on Tier II and III cities.
Incorporating artificial intelligence (AI), WTF has implemented a smart lease model to revolutionize existing gyms, transforming them into state-of-the-art “WTF Gyms” with a modest investment ranging from Rs 2-3 lakh. Vishal Nigam, Co-founder and CEO of WTF, expresses gratitude for the support, stating, “Our Angels’ unwavering belief in our mission propels us forward. Their trust serves as a powerful endorsement of our model and our dedication to making top-tier fitness experiences universally accessible.”
This strategic infusion of funds marks a pivotal moment for WTF as it positions itself to make significant strides in the fitness industry. The financial backing from influential investors not only validates the company’s vision but also provides the necessary resources to expand its reach and impact. With a focus on enhancing fitness options in smaller cities, WTF aims to bridge the accessibility gap, ensuring that quality fitness experiences are available to a wider audience.
The investment from industry leaders like Mohit Sadaani and Deep Bajaj underscores the potential they see in WTF’s innovative approach. The company’s commitment to leveraging technology to create affordable and cutting-edge fitness solutions aligns with the evolving landscape of the wellness industry. This endorsement is expected to propel WTF’s growth trajectory, allowing it to implement its vision of democratizing top-tier fitness experiences.
WTF’s founders, Vishal Nigam, Anita Nigam, and Arpit Nigam, are optimistic about the future. The angel investment not only provides a financial boost but also serves as a vote of confidence in their mission. The trio believes that this support will enable WTF to make a lasting impact on the fitness landscape, creating a more inclusive and accessible environment for individuals seeking high-quality fitness experiences.
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