Parineeti Chopra Invests in Tritiyaa Fine Jewellery, A New Age Jewellery Boutique Brand
- ByStartupStory | September 9, 2023

Bollywood actress Parineeti Chopra has made an investment in Tritiyaa Fine Jewellery, a jewelry boutique brand founded by entrepreneur Kanthi Dutt.
Expressing her excitement about the partnership, Parineeti Chopra emphasized the lasting value of jewelry, stating that it’s a treasure that spans generations. She praised the young and energetic entrepreneur Kanthi Dutt, highlighting that this collaboration is not just an investment but a testament to their shared vision of redefining elegance and style in the world of jewelry.
Kanthi Dutt recently announced his new venture, Tritiyaa Fine Jewellery, which is set to open its doors on September 8, 2023, in Jubilee Hills, Hyderabad. He expressed his passion for jewelry, defining it as a celebration of life’s precious moments. Tritiyaa offers an exclusive collection of gold and diamond jewelry, including uncut diamonds, Victorian-style pieces, and rare precious stones.
Dutt believes that his partnership with Parineeti will elevate Tritiyaa to greater heights, and he eagerly anticipates her showcasing their collection during her wedding. He highlighted Parineeti’s understanding of the significance of jewelry for brides, making her the perfect fit for their collaboration.
The brand has ambitious plans for growth, with intentions to expand to multiple locations, including Bombay, Bangalore, and Visakhapatnam, according to an official release.