GIVA Raises ₹530 Cr in Series C Round Led by Creaegis to Accelerate Retail and Product Expansion
- ByStartupStory | June 25, 2025
Direct-to-consumer fine jewellery brand GIVA has raised ₹530 crore in a Series C funding round led by growth-stage investment firm Creaegis, with continued participation from existing backers including Premji Invest, Epiq Capital, and Edelweiss Discovery Fund. The fresh capital infusion comes weeks after a ₹450 crore investment led by the same group of investors earlier in June.
Founded in 2019 by Ishendra Agarwal and Nikita Prasad, GIVA began as a premium sterling silver jewellery brand and has since diversified into 14K and 18K gold, as well as lab-grown diamond jewellery. The company said the newly raised funds will be deployed to scale up its retail and digital footprint, invest in technology-driven supply chain capabilities, and expand product offerings across emerging categories.
“Having Creaegis join as the lead investor is a significant milestone for us. Their experience with digital-first, consumer-focused businesses aligns well with our plans to grow GIVA’s omnichannel footprint and build on our product, tech, and operational strengths,” said Ishendra Agarwal, Founder of GIVA. “With support from both new and existing investors, we aim to enhance the fine jewellery experience for today’s Indian consumer and continue scaling our presence.”
The brand currently operates over 240 stores across India and is planning to add 145–150 new outlets by the end of this year, with a special focus on Tier II cities, where consumer demand for affordable luxury and contemporary designs continues to grow.
Creaegis, which focuses on scaling high-growth digital ventures, expressed confidence in GIVA’s omnichannel strategy. “We look forward to supporting GIVA as it moves into its next stage of growth in the fine jewellery category,” said Prakash Parthasarathy, Managing Partner and CIO at Creaegis. “The brand’s focus on product design, digital reach, and omnichannel operations positions it well in the market. Our investment aims to back that momentum and help drive its future expansion.”
With India’s jewellery market undergoing a significant transformation fueled by new-age consumers and tech-enabled retail, GIVA’s strategy to combine quality craftsmanship with modern retail experiences could cement its leadership in the digitally native fine jewellery space.
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