News Update

Former Twilio and Myntra Executive Ved Antani Joins BetterPlace as Chief Product and Technology Officer


BetterPlace, the largest frontline workforce management SaaS platform in Asia, has appointed Ved Antani as its new Chief Product and Technology Officer, aiming to strengthen its presence in the Indian, APAC, and GCC markets through advanced technology. Ved Antani, with more than 15 years of experience in building scalable platforms and products across diverse sectors, will lead the charge to transform BetterPlace into an AI-optimized full-stack workforce management SaaS platform.

Ved’s previous roles include serving as the General Manager and Vice President of Engineering and Product at Twilio, where he crafted a global engineering and product vision. He also played a pivotal role in enhancing Myntra’s engineering roadmap and progressive web apps, alongside improving fraud detection and prevention.

Welcoming Ved to the team, Pravin Agarwala, Co-founder & Group CEO of BetterPlace, stated, “Ved’s extensive experience in large scale SaaS and ecommerce companies gives him a unique edge of not only understanding how platform economies work but also knowing the nitty gritties of using SaaS to achieve scale. I am excited to have him on board as an integral part of our journey.”

Ved will lead BetterPlace’s tech team and drive a comprehensive AI revitalization, aligning with the company’s mission to enhance productivity and efficiency. He expressed his enthusiasm, stating, “With the advent of AI, BetterPlace’s transformative tech stack could become the most impactful tech stack of the decade. This potential is what excites me and I look forward to working with the wonderful team and being part of their vision of unleashing the potential of the global workforce.”

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