10 South Korea-Based Startups Shortlisted For The NIPA Startup Program
- BySheetal Sidhu | August 14, 2021
The South Korean National IT Industry Promotion Agency, also known as NIPA, has announced the NIPA Startup Program, batch of 2021. NIPA’s India office, Korea-India Software Cooperation Centre shortlisted 10 South Korean SMEs and startups looking to expand into the Indian market. According to the official statement, South Korean startups have shown increased interest in understanding the Indian market and connecting to partners and vendors even amid the pandemic. The programme began in April this year amid the second COVID-19 wave.

The shortlisted startups will receive one-to-one mentorship, support in market research & PR, connection to relevant partners and vendors for business expansion. They will also get access to webinars, workshops, and industry engagements. The programme helps the startups understand the India VC ecosystem and Indian business culture. “Our core goal was to provide startups in the programme with deep insights on Indian consumer behaviour, potential partner connections, support in go-to-market strategies etc. The startups found connecting with mentors and subject matter experts across product, technology, and Tier 1 Indian investors very valuable,” says Sowmya Keshav, CEO of Nilah Advisors.






