Vietnam-Based KAMEREO Raises $4.6 M Funding To Connect Farmers And F&B Businesses In Vietnam

• ByStartupStory     |    July 19, 2021

Vietnam based food-tech startup KAMEREO has raised a $4.6 million funding co-led by Thai conglomerate Charoen Pokphand’s CPF Group, Quest Ventures, and Genesia Ventures. The company will utilize its new investment to expand its team and develop a one-stop procurement platform for its F&B businesses. The Ho Chi Minh City-based company will expand to Hanoi next year, build a new warehouse management system, as well as upgrade its tech coverage, user experience and service quality of its website and mobile app. KAMEREO had earlier raised a $500000 seed round led by Genesia Ventures, with participation from Velocity Ventures Vietnam, in 2019. The startup claims it was the country’s first B2B food platform to use technology to optimize sourcing and purchasing between buyers and farmers. The company currently has more than 400 active consumers, and claims to have grown by 15% every month in the last 12 months despite mobility restrictions and temporary closure of some business.

KAMEREO was founded in 2018 by Japanese expatriate Taku Tananka, who was the COO at PE firm Mekong Capital-backed restaurant chain Pizza 4Ps. Vietnam is one of the largest food production hubs of Southeast Asia, according to Goh Yiping, partner of Quest Ventures, “There’s much room to grow in solving many of the inefficiencies of the supply chain today, improving farmers’ livelihood outcomes and procuring the best products for businesses and homes”.

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