Funding Alert
Wobb raises Rs. 2.1 Cr in pre-seed round
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ByKhushi Ko | October 26, 2021
Wobb recently announced that it raised Rs. 2.1 crore in its pre-seed round from Titan Capital, Kunal Bahl and Rohit Bansal (Snapdeal) and PointOne Capital. The round also saw participation from Alok Kohli (PepsiCo), and Sanjeev Bhargava, among others.
The Gurugram-based startup plans on using the capital raised to improve its product offerings and building a strong leadership team.
Wobb CEO and founder Ishan Jindal said, “With the latest round of funding raised, we aim to accelerate our product roadmap journey with even better experience for our influencers and marketers. We are organically growing 100 percent month-on-month and seeing high retention and repeatability among our customers. We are also witnessing increasing marketing spend over time, which is translating into higher incomes for our influencers as well. We are glad to be backed by industry leaders who understand our area of work.”
Founded in 2020 by Ishan Jindal, the startup aims to simplify influencer hiring and improve measurability through data tracking sales, traffic, and impressions from the influencer campaigns.
Commenting on the investment, Mihir Jha, founding partner of PointOne Capital said, “Discovering the right influencers is a pain, there is no transparency nor pricing standardisation, payments is another challenge, and finally tracking ROI is simply non-existent. It’s time launching and tracking influencer campaigns became a productised experience, at par with launching a Google ad or a FB campaign. Wobb is driving this fundamental shift from the status quo through its focus on simplicity, transparency, measurability and automation. We are proud to be partnering with them.”
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Clean-label food brand Anveshan has raised Rs 150 crore (nearly $16 million) in a Series B funding round led by Vertex Ventures Southeast Asia & India. The round also saw participation from International Finance Corporation (IFC), Swiggy co-founder Sri Harsha Majety, and existing investors including Wipro Consumer Care Ventures, Titan Capital Winners Fund, Force Ventures, and boAt co-founders Aman Gupta and Sameer Mehta. Entrackr had exclusively reported the development last week. According to Entrackr’s estimates, the funding valued the company at over $90 million. The fresh capital will be used to strengthen manufacturing capabilities, accelerate product development, expand offline distribution, and deepen its digital presence. The company also plans to invest in sourcing infrastructure, procurement systems, quality assurance, and testing capabilities while expanding partnerships with micro entrepreneurs and traditional producers. Founded in 2020 by Kuldeep Parewa, Akhil Kansal, and Aayushi Khandelwal, Anveshan sells minimally processed food products including A2 bilona ghee, cold-pressed oils, raw honey, atta, and other traditional nutrition-focused products. The startup operates through a network of rural producers and micro entrepreneurs across the country. Anveshan claims to be operating at an annual revenue run rate of Rs 280-300 crore and is targeting Rs 1,000 crore in revenue over the next 24-30 months. The company plans to expand its atta portfolio, strengthen its owned digital channels, scale offline distribution, and continue investing in product innovation. For the fiscal year ended March 2025, Anveshan reported a 64.6% increase in operating revenue to Rs 77.08 crore from Rs 46.84 crore in FY24. Its losses widened to Rs 11.88 crore in FY25 from Rs 5.74 crore in the previous fiscal year....
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