FreshToHome is expanding to over 150 locations and plans to open 100 more stores
According to a statement released on February 11, online fish and meat retailer FreshToHome will expand its product offerings to over 150 locations in Punjab, NCR, Uttar Pradesh, Rajasthan, Kolkata, Maharashtra, Karnataka, Andhra Pradesh, Telangana, Tamil Nadu, and Kerala.
To improve its customer experience, the brand will open roughly 100 new Powered-By-FreshToHome outlets, as well as partner with delivery partners in these locations to encourage micro-entrepreneurship and empower small firms, as per the company.
FreshToHome was founded in 2015 by Shan Kadavil and sourced directly from over 3,000 fishermen and farmers across India, according to the company. On the mobile app or website, customers may choose from over 2,000 species of fish, seafood, poultry, and meat (goat and lamb), as well as a ready-to-cook selection. Chicken is the most popular product among customers in major Indian cities, according to the report.
FreshToHome’s technology-enabled ‘Commodities Exchange’ platform cuts out the middleman, allowing fishermen and farmers to electronically auction their catch to vendors who sell it on www.freshtohome.com within 24-36 hours of sourcing. The company also keeps an end-to-end cold supply and performs more than 120 quality inspections, including testing for standard chemicals, antibiotics, and preservatives.
TUV and other reputable organizations have validated all of the items accessible on the marketplace to FSSAI requirements. FreshToHome claims to be the world’s biggest completely highly integrated e-commerce network for fresh fish and meat, with over 2 million monthly orders delivered in India and the United Arab Emirates.
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