Events Press Release

Adgcraft Communications to Host Startup Mentorship Program at the Constitution Club of India, Marking Its 5th Foundation Day

• ByStartupStory     |    July 10, 2026

New Delhi, July 2026, As 30 Indian startups shut down every day, Adgcraft’s PRISM 2026 tackles the one gap founders keep ignoring

Nine out of ten startups in India shut down within five years. Not because the product failed, but because no one heard about it in time. Adgcraft Communications, one of India’s most trusted PR agencies, is addressing this gap through PRISM 2026 (Public Relations Impact Strategy and Media), a mentorship session for founders as part of the agency’s fifth-anniversary celebrations. The event will be held at the Constitution Club of India, New Delhi, on July 18, 2026, open to startups at all stages, with no participation fee.

India now counts nearly 1.97 lakh DPIIT-registered startups the third-largest startup ecosystem in the world. Yet 2025 alone saw over 11,000 shutdowns, roughly 30 a day. Product-market misfires explain some of it. But a recurring pattern is founders who built something solid and still lost the room to a competitor who simply told a better story. PRISM 2026 is built around that exact blind spot: communication treated as a launch-week checklist item instead of something that grows alongside the product.

Abhinay Kumar Singh, Founder and MD of Adgcraft Communications, put it plainly: “A great product still needs a great story. Most founders start thinking about narrative only when there’s a crisis or a funding round on the table by then, it’s too late.” 

Hassan Faridi, Account Director, Adgcraft Communications, added: “This isn’t about chasing a headline. It’s about building the kind of trust that holds up over time and founders leave this session knowing exactly how that’s done.”

Startups can register here: [https://docs.google.com/forms/d/e/1FAIpQLSetKY2unewpbvMoHgMWU-T88RT_DjKcLhmuO87YSA75J4YO4Q/viewform]

About Adgcraft Communications Founded in 2021 in Noida, Adgcraft Communications has worked with 200+ brands out of Noida, Lucknow, Mumbai, and Bengaluru spanning media relations, content, personal branding, crisis communication, and investor relations.

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