Alekhya Chakrabarty Takes Helm as VP of Marketing at Unstop
- ByStartupStory | August 29, 2023
Unstop, an innovative platform that pioneers a new category of community engagement and recruitment, has recently declared the selection of Alekhya Chakrabarty as Vice President of Marketing and Growth. Chakrabarty’s specialization in growth and brand marketing equips him to skillfully construct compelling brand narratives and steer revenue augmentation through adept team leadership and precise project execution. These insights were conveyed through an official press release.
With a track record of accomplishments at renowned companies such as Nestle, Unilever, ITC, and Emami, Alekhya has showcased his expertise. Holding a degree from IMT Ghaziabad, his most recent engagement involved spearheading the marketing division at Sunstone, a startup concentrated on higher education. His prowess has been acknowledged by his designation as a ‘Top Voice’ in Brand Management on the LinkedIn platform. Additionally, he manages a marketing-themed podcast named “East India Marketing Company,” which is devoted to nurturing conversations on subjects spanning growth, content, culture, and commerce – as cited in the release.
“Unstop is on a quest to revolutionize the way talent and employers meet in today’s competitive market. The possibilities of this digital playground to empower fresh talent to achieve their dreams by realizing their full potential are endless. I look forward to fueling user growth on the platform and cultivating impactful connections with our vibrant community to make brand Unstop a category leader,” Alekhya Chakrabarty said.
Furthermore, Unstop has successfully concluded its inaugural institutional funding round, securing a substantial sum of $5 million. The primary investment for this round was furnished by Mynavi, a prominent job board situated in Japan. Additional contributors to this funding round included reputable names like Coursera, Venture Catalysts, 9 Unicorns, and Pankaj Bansal from Caret Capital, as per the press release.
“I envision Unstop to be a consumer brand. A brand that is made for the consumers and encompasses their ideas and beliefs. So when I was sure of this decision, deep down I knew we needed a brand custodian, who has been there and managed iconic brands, in order to create something exemplary. I believe Alekhya shall drive growth, guide our teams, and build a brand that becomes memorable,” Ankit Agarwal, founder, and CEO, of Unstop, said.
In summary, the appointment of Alekhya Chakrabarty as Vice President of Marketing and Growth signifies a strategic move for Unstop, aligning with its goal to redefine the recruitment landscape. The infusion of $5 million in institutional funding further solidifies the platform’s trajectory towards becoming a noteworthy consumer brand, led by a seasoned marketing expert.
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