Atica Secures Seed Funding Led by Titan Capital
- ByStartupStory | March 31, 2023
Atica, a technology company that helps hotels increase annual revenues by up to 40% in the US market, has secured seed funding led by Titan Capital. Other investors who participated in the funding round include Anil Goel (President of Technology, Byjus), Bhuvan Gupta (Co-founder, Of Business), Prashant Sood (Eros Group), and industry professionals working in the US including hotel owners. The company plans to use the funding to strengthen its technology product and build infrastructure while also allocating a portion of it towards business development.
Atica, co-founded by Akash Goel and Bonish Gandhi in 2021, is a technology company that assists hotels in the USA market to achieve growth in annual revenue. The company works with hotel clients who own properties across all major brands like Marriott, Hilton, IHG, Hyatt, Choice, Wyndham, Best Western, etc. By leveraging a combination of sales management, digital marketing, and revenue management technology modules, Atica unlocks the revenue potential of its clients who operate in hyper-competitive markets across the US.
In a statement, Co-founders Akash Goel and Bonish Gandhi expressed their gratitude for the seed funding raised by Atica, saying that it will help the company experiment, build, and achieve success while expanding in the USA market. With their past industry experience, Atica was able to quickly find a product-market fit and is now in the growth phase. The founders also emphasized the valuable experience and advice their investors bring to the table, making them feel stronger through the partnership.
According to Akash Goel and Bonish Gandhi, the co-founders of Atica, the newly raised funds will help them experiment, build, and find success in the USA market. The investors’ industry experience will provide mature advice and enormous support, they added. The co-founders also noted that Atica has the potential to create a significant impact for thousands of hotels. Bipin Shah from Titan Capital stated that Atica’s revenue-boosting technology helps hotel owners in the US achieve high retention, making the company poised for success with its low churn and recurring revenue B2B business model.
Rahul Talwar, Director at DLF Family Office and DIBS, acknowledged the deep industry knowledge and successful validation of Atica’s technology-enabled business model by founders Akash and Bonish. With over 5 years of experience in building disruptive technology for the global hospitality industry, the founders identified a significant gap in technology, talent shortage, and rising costs across markets such as the USA, Mexico, Brazil, UK, Netherlands, India, China, Japan, among others. Atica aims to bridge this gap and provide expert support to hotel owners for achieving commercial success.
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