Vietnam’s D2C fashion brand Coolmate closes series C funding
- ByStartupStory | November 4, 2025
Vietnam’s Coolmate Closes Series C Funding Round Led by Vertex Growth Fund
Vietnam-based direct-to-consumer (D2C) fashion brand Coolmate has successfully closed its Series C funding round, spearheaded by Vertex Growth Fund, a growth-stage venture capital fund backed by Vertex Holdings, a Temasek subsidiary. The round also attracted participation from Cool Japan Fund, YoungOne CVC, and existing investors including Vertex Ventures SEA & India and Kairous Capital.
Founded in 2019, Coolmate is renowned for its tech-enabled local supply chain that delivers quality apparel at accessible prices coupled with superior customer service. Over the past six years, the company has fulfilled over 5 million orders across Vietnam, reflecting its growing brand presence and market traction.
The Series C funding is designed to accelerate Coolmate’s three key strategic priorities:
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Go Women: Expanding beyond its men’s apparel base, the company officially launched a women’s activewear line in March 2025, tapping into one of Vietnam’s fastest-growing apparel categories. The goal is for women’s activewear to contribute 40% of total revenue by 2030.
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Go Global: Coolmate debuted on Amazon US earlier this year with a bestseller sports sock line, surpassing 25,000 orders monthly, laying the groundwork for broader regional expansion in Southeast Asia, targeting 30% international revenue by 2030.
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Go Offline: The brand is ramping up offline retail presence to enable customers to experience premium Vietnamese quality firsthand. Offline sales are expected to form 40% of revenue by 2030.
Despite a dynamic and sometimes volatile investment climate in Vietnam, Coolmate’s core strengths—local supply chain excellence, product innovation focused on performance, a highly engaged digital-first consumer base, and a young, ambitious team—have bolstered investor confidence through multiple financing rounds.
Pham Chi Nhu, CEO and Founder, remarked, “Coolmate was built on the belief that Vietnam can create global-standard products with pride. This round empowers us to amplify that vision, expand into new markets, and build a brand that truly embodies Vietnamese innovation.”
James Lee, General Partner at Vertex Growth Fund, reflected, “Coolmate represents Vietnam’s new wave of consumer brands—digitally native, vertically integrated, and globally ambitious. Their disciplined execution and innovation have set a strong foundation for scale.”
In summary, Coolmate’s Series C closure underscores investor faith in Vietnam’s burgeoning D2C apparel market and positions the company for accelerated growth both domestically and abroad.
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