AMOZISH | Delhi’s leading studio for extracurricular activities with space for influencer community coming up with Franchise Model
- ByStartupStory | April 13, 2022
“We are trying to explore more countries to establish AMOZISH for providing our online classes with the aim of promoting Indian professional trainers. Besides this we are also looking forward to building a creators’ studio for the influencer community.”, said Manya Aggarwal, Partner of AMOZISH in an exclusive interview with Startup Story.
AMOZISH is a center for all the co-curricular activities under one roof. They provide one of the best faculties to enrich your skills. They have specially designed result oriented programs. In addition to these activities they also cater to the Event Management needs. They are management consultants and provide creative event designs and solutions as well as manage end to end events customized as per client requirements.
Manya Aggarwal and her sister, Surekha Aggarwal started with AMOZISH in 2017, and before that Manya completed her graduation from Shri Guru Gobind Singh College of Commerce, Delhi University. Surekha is also an MBA graduate from Guru Jambheshwar University. Prior to AMOZISH, Surekha has been associated with Jindal Industries. After working one year on her startup Manya pursued MBA as she somewhere felt that she needed to broaden her horizon, need to explore more and learn a lot more before implementing it for the growth of the startup. So she became a sleeping partner for 3 years before she joined AMOZISH again in 2022. Manya is passionate about entrepreneurship and is also working on an EdTech Startup “Budding Analyst” .
Journey towards the Startup- AMOZISH
“My sister, Surekha and I have been running this organisation. As my sister used to take her daughter 25 km across everyday for good classes. So we got an idea of why people have to struggle to get good services, why don’t we create something of this sort in our own place. That is when we got the idea and we created AMOZISH, a centre for extra curricular activities.” said Manya Aggarwal, Partner of AMOZISH in an exclusive interview with Startup Story.
Initially, the sisters talked with the parents, counselled them for hours and tried to convince them to just take a free trial class. AMOZISH grew slowly and gradually. Now they have 22 running courses with a very good number of batch strength as opposed to 1-2 students per batch in the initial days. The sisters have come a very long way.
Uniqueness of the venture
They cater to all the services under one roof, one will not have to hop for different courses to different places. An individual can get the best of the best available instructors at one single place itself.
The other thing which makes them unique is that one from North Delhi doesn’t have to travel long. Students can just come to one place, choose whatever they wanna do, do the classes and just go back home and relax. So they take care of providing the best training, the best curriculum and focus on outputs. They want the students to get an output which is actually resultable.
“We are unique in the market, because we don’t compromise in quality, we hire the best of instructors from Delhi and we set our own curriculum. We decide, and set the entire curriculum, entire outcome, learning objective of the student and then the course structure. Then after the instructors are hired and we go forward with it. So that is how it’s unique, we provide quality through such services.” said Manya Aggarwal, Partner of AMOZISH in an exclusive interview with Startup Story.
Business during pandemic
They were really not sure what they were going to do, how to do, everything was shut down and also no one was allowed to go outside. So the entire business was at loss. Students coming and attending classes, or planning an event or organising and quilting an event was all shut down. So they had no idea where to start and how to start.
Then 3 months later, after getting a hold off the situation, they thought of expanding their services online. Earlier they never thought of providing Drama, Guitar, Dance, Baking classes online. Eventually when the online classes started to become popular in Delhi and various other cities of India, they thought of expanding it overseas. AMOZISH first started to provide services in Dubai and then slowly expanded to the entire UAE, UK, the USA.
Team behind success
“Our team has been a tremendous team of support during the tough times. So post-covid, as it was a major roadblock that happened and that was the actual time when I could see the strength of our team. So even if we were not able to pay and we had to lay off a few of our employees, we could just pay them the bare minimum. But after the shift of our business model to online, we hired everyone at their original pay.” said Manya Aggarwal, Partner of AMOZISH in an exclusive interview with Startup Story.
Future Plans with this Venture
“So right now we are trying to follow our passion of providing the best training in our centre and trying to explore more courses available. And trying to look forward to exploring more continents and providing our services to let them know that people of India are actually good, and they can learn from us. And promoting Indian instructors is our basic aim which we run.” said Manya Aggarwal, Partner of AMOZISH in an exclusive interview with Startup Story.
They have recently renovated the entire studio to create trendy space for the influencer community. They will soon be encouraging people to come and record their content at AMOZISH and post it online. They are also looking forward to open franchises in Delhi and Pan India.
At the end of the conversation Manya gave a message:
“Just don’t be satisfied and comfortable with the current progress, try and explore new ideas, new ways to make your own venture bigger and better. Give your venture your time and hardwork, be determined, consistent and patient, you will definitely succeed”
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