The Trading Minds | An aspiration to help people first so as to earn in stock market and not focus on Monetary growth
- ByStartupStory | March 13, 2022
“If my friends rely on me for trading advice, for which I have volunteered, then I cannot adjust my schedule to accommodate them. With this, I will no longer be able to rely on my friends to introduce me to their friends to help me with income generation. The process would never be convenient to build a consistent income for myself. To address this, I had to start my own company and create a platform where people could learn and educate themselves about the market. In order to build a customer magnet structure, we gave away free content through webinars and workshops, which attracted a lot of people to our mentorship programs. The inspiration for this program also came from a similar program related to digital marketing, in which I had also paid a large sum and enrolled. That’s when I started thinking about why not do the same thing along with a few of my friends who were also specialising in stock market analysis and mentoring. That is when Trading Minds happened.”, said Anushruth Manchi, Director of The Trading Minds, in an exclusive interview by Startup Story.
Trading Minds is a group of professional, premium trainers specializing in trading and stock market, offering the most comprehensive, coherent, and fruitful training modules for students, professionals, and entrepreneurs in the field. Their commitment to motivating, training, and guiding their clients until they have mastered the modules and have financial advantage is incredible. It aims to provide best-in-class knowledge transfer, learning support, and practical guidance to customers in order to make them self-employed.
Anushruth Manchi is from a small town in Karnataka called Harihara, located in Davangere district. He is a native of Shimoga. He graduated from Manipal University with a degree in Marketing and a graduate degree in International Business. Majoring in sports, he joined Decathlon Sports India as a Business Development Executive before becoming the E-commerce Sports Manager. Following his switch to Reliance, he worked with brands such as Performax and many other sports brands like Mumbai Indians, Northeast United football club, Chennai Football club, Badminton Association of India, etc. Though he began mentoring and trading in 2009, he began his own venture in 2020- “The Trading Minds”.
Journey towards the Startup- The Trading Minds
“I started teaching my friends by helping them to learn. All this used to happen very informally….. Nevertheless, it was a passion for me, and a place where they came to learn new things. The idea of forming a company or turning it into a business didn’t even cross our minds, but then when they started getting friends, it was no longer within my abilities… My friends suggested that I charge a nominal amount to someone who is keen on learning more about this field. That is when sort of forming a company came in.
I spoke with two of my friends who are also passionate traders, and we all started the firm together, learned together, and then grew it together. So unofficially it started in 2009 but officially it was incorporated in 2022.”, said Pavan Joshi, Director of The Trading Minds, in an exclusive interview by Startup Story.
Over the course of a year and a half, they have established themselves in seven countries, with a strong customer base in India. Students from Australia, Singapore, Thailand, Canada, France, UAE have been learning from Trading Minds. We are growing at a very great pace. After starting the company we have conducted around 50 webinars, trained close to 25000+ in the past one year. It has always given Trading Minds good returns, confidence and also urge to achieve more and help individuals succeed in their trading objective
Supportive team and their roles in the Company
Anushruth Manchi is in charge of handling everything from sales to marketing to finances. He i one of the Directors of The Trading Minds. In terms of core team, there are three directors, Anushruth Manchi, Pavan Joshi and Vinay Kumar
Pavan Joshi one of the backbone of the company, who at present resides in Singapore. Besides his extensive technical knowledge, he organizes and supervises the training, modules, structures, and mentoring. Pavan usually deals with all sorts of trading and more specialised with F&O.
Vinay Shetty was a professor in Symbiosis College, Pune. He majorly deals with index trading and also in mentoring individuals who want to excel in this type of trading. Experience and knowledge in this field are two of the factors that make him one of the most popular mentors among students due to his guidance and accurate analysis skills.
Chetan heads the marketing team and works for a renowned IT company and he heads the business in Asia pacific region. Team also comprises young blood such as Sourav and Amogh who contribute to the new age thinking about social media and help Chetan in making an efficient marketing process.
For different types of training different sets of tools are needed, so such tools are very much necessary for anyone to have an easier trading journey. With the help of the tool, traders are able to execute the trade very quickly, and a lot of time is saved while analysing and this in return helps them get more profits in the market. So these tools are developed from scratch by Mr. Satish Doreswamy. He has worked in various companies in London, Singapore, Dubai and now he is back with The Trading Minds and develops various trades based on the inputs that Vinay and Pavan gives him. He heads out Samvridh business line which is portfolio rebalancing.
Pradeep heads the Graphics team. He takes care of content, designing, website, presentation deck.
“We have around 10 people who are working along us. All these 10 people are not from the same city, we have people from Singapore, Mumbai, Pune, Bangalore, we have people sitting in Canada, Australia. And we don’t have a physical office and all of us operate from our comfort zone. We have a mixture of people who are 50 years old, who have an on hand experience and there are people who are just 21 and have just graduated from college. Therefore, it is a mixture of cross-generational audiences, which allows us to interact with different age groups in a language that is comfortable to them”, said Anushruth Manchi, Director of The Trading Minds, in an exclusive interview by Startup Story.
Uniqueness of the company in the markets despite having Competitors
In an exclusive interview with Anushruth Manchi, Director of The Trading Minds said, “To be very frank, there is a lot of competition, so a person who learned from us 6 months back started his own company. He takes guidance from us and trains his set of students and that is the level of competition of what we have and we are happy for him. He is a student of ours and now a competitor, that’s the market for you.
So what makes us unique is, consistent learning, guidance, R&D, hand holding and taking a stand to make our students win in the market, infact its a promise what we have given them and promise ourself in the process too”
Business during Pandemic
Covid-19 pandemic has ideally been a boon for many companies as they were able to kindle the interest in most of the individuals. In the year 2020, the number of Demat accounts and the trading account which were opened drastically shot up because it was when people actually got time to explore new things staying away from office because of lockdown. In actuality, this worked for them since many individuals wanted to learn and absorb information, and when the interest comes from the customer’s end, we are always willing to put in extra effort to make them succeed.
In fact, the second wave and the third wave also helped us, and it even helped the traders with respect to learning and trading time. They were able to plan and spend time in the LIVE market and make good returns.
“As we have our own business and every business needs man power. All the people workin with us are highly motivated, enthusiastic and are from our 1st circle. This helps us to know the strength, weakness of all our team members so that is where we were able to cream it up. But definitely, covid has helped us to get a push in terms of business, even though it’s a harsh thing to look at’, said Anushruth Manchi, Director of The Trading Minds, in an exclusive interview by Startup Story.
Future Plans with this venture
Approximately 80-90 percent of the business comes from India itself, according to Anushruth when asked about future plans to grow the business. Having a lot of target audience available in the country itself and they would want to educate thousands and lakhs of people. The company hopes to have a total of around 10 thousand customers to mentor in the next 2-3 years.
Approximately 10 years from now, the company hopes to expand the same numbers across the globe. They have been looking forward to have a team of 50 thousand to a lakh students in the next 10 years across the border
” We do not strive for monetary growth, but rather we strive to help people achieve whatever they are seeking from the market, which is directly related to our business income. We are not planning to dilute any equity, as making money is not our primary goal. So our primary aspect is still to grow the brand name, to reach as many people as we can. The branding and the promise we do is something that we are more interested in and not the monetary aspects. Monetary aspect is just a part of it”, says Anushruth Manchi, Director of The Trading Minds.
At the end of the conversation, Manchi gave a message:
Firstly, I recommend that you do not gamble or get into trading without knowing what you are doing as you may end up losing your hard-earned money, and
Finally, do not rely on anyone’s telegram channel or anyone’s call, sharing your money or account credentials is a BIG NO. Instead, develop your skills, and that is what will lead you to success in the market.