Rigi’s $10 Mn round to be led by Sequoia and Accel
- ByStartupStory | April 8, 2022
A platform for creators, influencers and celebrities to grow, manage and monetise their community, Rigi, is in advanced stage talks in order to raise around $10 million in a new round.
For Rogi this will be the second institutional round. Its maiden funding will be received by the Bengaluru-based startup from Titan Capital, Hauz Khas Ventures and First Cheque. Selected under the first cohort of Accel’s Atoms program, it was also a part of 14 startups that was launched last year in order to make pre-seed funding for startups.
One of the sources on the condition of anonymity, said that the lead investors will be Sequoia and Accel and will collectively put around $10 million in Rigi. The Person added that existing backers and some angels may also participate in this round.
Rigi was founded by Ananya Singhal and Swapnil Saurav in late 2021, it will help creators take care of periodic subscription reminders, promotions and retargeting. The users will be allowed to create both paid and free WhatsApp and Telegram groups and sell courses and host secure webinars with only authenticated attendees by the app.
The startup used to gather hints of user behavior that indicated their willingness in order to pay in return for the influencer’s rich content and a set of influencers who are primarily more active on Telegram and WhatsApp are mainly targeted rather than Instagram, YouTube, or other social media platforms.
Follow Startup Story
Related Posts
