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Retirement tech firm Human Interest nets $100m, valued at $3b

• ByStartupStory     |    November 1, 2025

Human Interest Secures $100 Million in Funding, Valued at $3 Billion

Human Interest, a San Francisco-based retirement technology firm known for simplifying and modernizing 401(k) plans for small and midsize businesses, has raised $100 million in a new funding round, reaching a valuation of approximately $3 billion. This latest capital injection underscores the company’s rapid growth and solidifies its position as one of the fastest-growing players in the retirement services industry.

Founded in 2015, Human Interest set out to disrupt the traditionally outdated retirement plan market by offering a technology-driven platform that automates compliance, plan setup, and investment management, making 401(k) plans more accessible and affordable for smaller businesses. The company has attracted customers across more than 35,000 companies, helping millions of employees access employer-sponsored retirement plans.

The recent funding round includes participation from prominent investors such as Morgan Stanley Tactical Value, BlackRock, Marshall Wace, Baillie Gifford, and others. These investors have been attracted by Human Interest’s strong financial performance, which includes a reported 71% year-over-year revenue growth in 2024 and annual recurring revenue surpassing $150 million.

Human Interest’s CEO Jeff Schneble emphasizes the mission to “reinvent the 401(k) experience” by eliminating transaction fees, providing a unique money-back customer experience guarantee, and launching innovative programs like cashback incentives for plan participants. The company’s integrated platform, PartnerConnect™, launched in early 2025, empowers financial advisors to seamlessly create, manage, and monitor multiple client retirement plans via a single dashboard, further boosting advisor engagement and plan adoption.

The company has focused on underserved segments, notably small businesses and hourly workers who were traditionally excluded from quality retirement benefits. Human Interest claims to serve nearly one in four new 401(k) plans in the US, showcasing its growing footprint and influence in the retirement market.

Investors see Human Interest as a strong bet in the fintech space, combining technology innovation with a socially impactful mission to increase retirement savings access. The company is reportedly preparing for an eventual IPO, with this funding round positioning it well for public market entry and scaling operations further.

Human Interest’s innovations include:

• Removing all transaction fees on investments to increase cost efficiency for employers and employees.

• A Customer Experience Guarantee, ensuring responsive and transparent service.

• Integration with payroll providers and extensive investment options that go beyond traditional offerings to include bonds and real estate strategies.

• Rapid processing of distributions and loans, improving retirement plan administration.

Amid a slow IPO market for fintech in recent years, Human Interest’s strong revenue growth, operational efficiency, and customer-centric innovations provide a compelling narrative that continues to attract bold investor support.

In summary, Human Interest’s recent $100 million funding round at a $3 billion valuation highlights the accelerating digital transformation in retirement services and the emergence of technology-first firms that are reshaping how Americans save for the future.

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