Zomato Officially Rebrands as Eternal After Shareholder Approval

• ByStartupStory     |    March 11, 2025

Food delivery and restaurant discovery giant Zomato has officially rebranded as Eternal following shareholders’ approval of a special resolution to change the company’s name. The company announced the approval through a stock exchange filing, confirming the consequent alterations in its Memorandum of Association (MoA) and Articles of Association (AoA).

The name change comes nearly a month after Zomato CEO Deepinder Goyal announced the strategic shift, positioning the company beyond food delivery and into multiple business verticals. With this transition, Zomato’s corporate website zomato.com will now migrate to eternal.com, and its stock ticker will change from ZOMATO to ETERNAL.

The new corporate entity, Eternal Ltd., will house four core businesses:

Zomato – the food delivery platform

Blinkit – the quick-commerce unit

Hyperpure – the B2B grocery business for restaurants

District – the going-out and dining experience business

“To work at Eternal will be to wake up every day knowing that our forever is earned in moments of self-doubt, in acknowledging our limitations, in our constant hunger to be better than we were yesterday. This isn’t just a name change; it is a mission statement. A reminder etched into our identity that we will endure — not because we are here, but because we need to get there,” Goyal said in a letter to shareholders.

The company has been internally using the name Eternal since its acquisition of Blinkit (formerly Grofers) in 2022. Goyal highlighted that the decision to publicly embrace the new name reflects the growing importance of businesses beyond food delivery in Zomato’s future. Despite the corporate entity’s transformation, the Zomato brand will continue for the food delivery platform.

Zomato reported a 57 percent drop in its quarterly net profit, with figures standing at Rs 59 crore for the third quarter of the current fiscal, compared to Rs 138 crore in Q3 FY24. However, the company’s revenue from operations surged 64 percent, reaching Rs 5,404 crore, up from Rs 3,288 crore in the corresponding period last year.

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