Funding Alert

Gurugram-based adtech startup SilverEdge secures Rs 95 crore in funding


SilverEdge Technologies, situated in Gurugram, has secured Rs 95 crore in a fundraising round headed by JM Financial Private Equity, Mirabilis Investment Trust, and Seven Hills Capital, as well as angel investor Ashish Kacholia.

The investment proceeds will be utilized to drive the business’s worldwide expansion and for inorganic growth prospects, according to a joint statement from the firm and JM Financial.

SilverEdge funding

SilverEdge offers advertising solutions to media agencies, businesses, and advertisers, claiming to provide more effective and privacy-focused advertising using its own AI platform.

“This growth capital infusion and partnership with a fund like JM Financial Private Equity, will help us accelerate our current and future business expansion plans. Silverpush has been one of the early believers of privacy-focused advertising. As we continue to innovate our solutions and bring newer products, we shall further enhance the returns for our customers, penetrate deeper into our existing markets and also tap newer geographies,” said Hitesh Chawla, founder and chief executive officer, Silverpush.

Silverpush is currently available in over ten countries in Southeast Asia, the Middle East, Africa, the United States, and India.

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