Fintech

SAVEIT and FHLE Join Hands to Power Digital Donations and CSR Impact Across India

• ByStartupStory     |    June 16, 2025

In a landmark initiative poised to transform the landscape of digital giving in India, AffluenceIT Fintech Private Limited, the parent company of the popular savings and rewards platform SAVEIT, has entered into a five-year Memorandum of Understanding (MoU) with The Foundation for Health and Learning Empowerment (FHLE), a registered nonprofit organization based in Delhi. This collaboration marks the beginning of a strategic partnership aimed at integrating digital donations seamlessly into the SAVEIT platform while enabling SAVEIT to fulfill its CSR obligations through the implementation expertise of FHLE.

A Fintech Platform with a Mission

SAVEIT, headquartered in Gorakhpur, is a fast-growing digital platform that allows users to save money through discounted gift cards, cashback offers, credit card comparisons, and local merchant rewards. With over 150 brands including Amazon, Flipkart, Uber, Swiggy, Ola, and BigBasket already onboard, SAVEIT has gained popularity for helping users maximize their savings through smart digital transactions. Now, with the integration of FHLE as its official CSR partner, SAVEIT is taking a significant leap into the domain of digital philanthropy.

Making Giving Effortless and Transparent

Through this partnership, SAVEIT users will be able to donate directly to FHLE using UPI, net banking, debit or credit cards, and popular digital wallets—all within the SAVEIT app or website. These donations will be used by FHLE to support high-impact programs across India, including healthcare access, education for underprivileged children, livelihood development, disaster relief, and humanitarian aid. All donations will be eligible for 80G tax exemptions, and users will receive timely receipts, utilization certificates, and progress updates—including photos, videos, and field reports on how their contributions are making a difference.

FHLE: A Trusted Implementation Partner

FHLE is a Section 8 nonprofit with CSR-1 registration, listed on the NITI Aayog Darpan portal, and recognized under Sections 12A and 80G of the Income Tax Act. Operating across multiple Indian states, FHLE delivers measurable social impact through its grassroots presence. Its core mission—”Empowering lives, inspiring change”—perfectly complements SAVEIT’s focus on inclusive growth and financial empowerment. Under the MoU, FHLE will not only execute SAVEIT’s CSR projects but will manage end-to-end operations including project design, implementation, documentation, and reporting.

Bridging Savings and Social Good

This partnership also includes the co-creation of awareness campaigns and donation drives within the SAVEIT ecosystem, allowing users to become micro-donors with just a few taps. This model makes it easy to turn everyday transactions into social contributions—creating a unique synergy between personal savings and community impact. SAVEIT and FHLE envision a future where users can engage more deeply through features like donation-linked SAVEIT Coins, impact dashboards, and campaign-based fundraising.

Building a Scalable Model for Bharat

This five-year agreement lays the groundwork for a scalable and sustainable CSR model. As SAVEIT expands across Bharat’s Tier 2 and Tier 3 cities and FHLE deepens its grassroots presence, this tech-nonprofit partnership offers a replicable blueprint for companies seeking to embed social good within customer engagement and digital platforms. The organizations also plan to explore partnerships with government schemes, and integrate visibility for causes within the app’s interface.

A Step Toward Compassionate Capitalism

In the coming weeks, SAVEIT users will begin seeing donation banners, cause highlights, and prompts to support verified initiatives by FHLE. With this move, both organizations are redefining the way India gives—making it easy, transparent, and impactful. This collaboration isn’t just a corporate handshake—it’s a shared mission to make every Indian’s small act of giving count toward a larger goal of national empowerment.

 

 

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