Funding Alert

Rukum Capital to lead a fresh funding round for D2C brand Beco


Beco, a home and personal care direct to consumer (D2C) brand, is set to raise Rs 11 crore in a new funding round led by Rukum Capital Trust. This would be the company’s second round of funding since its start in 2019. 

According to regulatory filings with the Registrar of Companies (RoC), the Mumbai-based business has passed a special resolution to issue 210 equity and 3,096 subscription shares at an issue price of Rs 33,882 per share to raise Rs 11.20 crore. 

Rukum Capital led the round with Rs 3.75 crore, followed by Koenig Solutions with Rs 2 crore. The fundraising round is also supported by Let’s Venture, AL Trust, ClimateAngels, Kunal Bhal, Aamir Khan Films LLP, and 18 additional investors.

According to the documents, the new funds will be utilised to satisfy general operational, working capital, capital expenditure, and to grow business activities. Entrackr predicts that the company would be valued at roughly Rs 77 crore (post allotment). 

Rukum Capital to lead a fresh funding round for D2C brand Beco

Beco is yet to file its financial statement for FY22, but according to its annual financial statements accessible with the RoC, its operating revenue increased 2.8X to Rs4.17 crore in FY21. The company also made a profit of Rs 5 lakhs at the end of the fiscal year in March.

About Beco

Beco, which was founded in 2019 by Aditya Ruia, Akshay Varma, and Anuj Ruia, claims to be a pure eco-friendly and zero-plastic company that offers a wide selection of items for home and kitchen as well as personal care. Tissues, towel rolls, and toiletries are among the items available. 

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