Ravi Shastri Joins Petzzco as Principal Advisor and Brand Ambassador
- ByStartupStory | July 12, 2024
Petzzco, India’s leading pet care service provider, has appointed former cricketer and renowned commentator Ravi Shastri as their Principal Advisor and Brand Ambassador. Known for his passion for pets, Shastri’s association with Petzzco aims to bolster the company’s credibility and outreach in the burgeoning Indian pet care market.
Raj Kantak, Founder of Petzzco, expressed his enthusiasm about the collaboration, stating, “Pet lovers seek guidance from personalities they trust. With Ravi Shastri’s deep affection for pets, his role as our brand ambassador will resonate strongly with our audience. His endorsement will significantly elevate Petzzco’s visibility and reinforce our commitment to pet care excellence.”
The Indian pet care industry is poised for substantial growth, projected to approach $10 billion by FY 2024. With a rising number of households adopting pets, India now counts approximately 40 million pets and 80 million stray animals. Pet adoption rates are rising by 6% annually, fueled largely by millennials who view pets as family members and are willing to invest in premium pet services.
Petzzco distinguishes itself by offering a comprehensive range of services including veterinary care, grooming, pet adoption facilitation, and community-building initiatives. The company is deeply committed to animal welfare, partnering with NGOs to support stray and community animals and promote adoption over purchasing pets.
“I am delighted to join Petzzco as their brand ambassador,” remarked Ravi Shastri. “Their dedication to providing holistic pet care solutions, fostering community engagement, and advocating for animal welfare resonates deeply with me. Together, we aim to create a positive impact on the lives of pets and their owners nationwide.”
Since its inception, Petzzco has garnered 29,000 downloads and cultivated a vibrant community exceeding 5,000 members. Operating in 11 cities, the company collaborates with over 350 service providers, including groomers, veterinarians, walkers, boarders, NGOs, and pet shops. Petzzco plans to expand further by partnering with major corporations and adding 750 additional service providers across Maharashtra, Telangana, Karnataka, Tamil Nadu, Uttar Pradesh, Madhya Pradesh, and Haryana.
Pet lovers can engage with Petzzco through their community-focused app, boasting over 28,000 users sharing experiences and insights. Combining top-notch pet care with a strong community ethos, Petzzco remains dedicated to making a meaningful difference in the pet care ecosystem.
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