NG EarSafe Raises INR 1.06 Crore in Seed Round Led by Inflection Point Ventures
- ByStartupStory | October 24, 2024
NG EarSafe, India’s first and only ENT-certified premium open-ear headphone brand, has successfully raised INR 1.06 crore in a Seed Round led by Inflection Point Ventures. The startup plans to allocate the funds to enhance brand and category awareness, expand its reach, and drive new product development. This strategic use of resources aims to strengthen NG EarSafe’s market presence and introduce innovative offerings to cater to growing customer demand.
Founded in 2019 by Meet Shah and Raj Shah, NG EarSafe offers safe listening solutions through Air Conduction and Bone Conduction Technology. This unique technology transmits sound via vibrations, bypassing the eardrum and ensuring a safer listening experience. With a strong emphasis on user comfort and ear health, NG EarSafe is committed to expanding its reach and increasing category awareness.
Meet Shah, CEO of NG EarSafe, stated, “WHO predicts that 1 in 4 people will face hearing problems by 2050. Our goal at NG EarSafe is to encourage a shift towards safer forms of listening, helping to reduce the forecasted hearing damage.”
Mitesh Shah, Co-Founder of Inflection Point Ventures, commented on the investment, saying, “From young children to senior citizens, everyone owns a pair or two of earphones or headphones. This has led to a sharp rise in hearing loss and ear infections. NG EarSafe’s ENT-certified open-ear headphones not only prioritize ear health by eliminating ear pain and damage but also offer premium audio quality at a fair market price. What initially caught our attention was the unique certification, but it was the exceptional audio performance that ultimately convinced us to invest in the brand.”
With over 43,000 headphones sold, NG EarSafe has established a strong D2C presence across leading marketplaces like Amazon and Flipkart. The brand is also available in over 100 retail stores across India, including major chains like Sangeetha and Phonewale, operating at an annual revenue run rate (ARR) of ₹10 crore.
NG EarSafe has achieved notable milestones, including being incubated at ISB I-Ventures in 2024 and being recognized as a Gokwik Dynamic Disruptor brand the same year. The startup was a finalist at the Retail Startup Awards in 2022 and won 1st prize at Aakar, IIT Bombay in 2019. Additionally, NG EarSafe has consistently ranked among Amazon’s top 5 bestsellers in the open-ear headphones category.
The global headphones market is valued at $71 billion, growing at a CAGR of 12%, with India contributing a ₹7,000 crore market. The open-ear headphone segment is projected to reach a market size of ₹2,500 crore in the next three years, highlighting significant growth potential in this niche.
About NG EarSafe
NG EarSafe is India’s first ENT Certified premium open-ear headphone brand, revolutionizing the way people experience audio with Open Ear Technologies. Founded in 2019 by Meet and Raj Shah, the brand is committed to delivering safe listening solutions while ensuring user comfort and ear health.
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