Funding Alert

Men’s Luxury Fashion Brand Louis Stitch Raises INR 5 Crore in Pre-Series A Round from Bijli Group


Louis Stitch, a luxury men’s fashion brand known for its handcrafted leather shoes and accessories, has raised INR 5 crore in a pre-Series A funding round from Bijli Group, the family office of Ajay Bijli, Founder of PVR Cinemas. The funding was made through Bijli Group’s logistics arm, ATC Logistics, and is aimed at expanding the brand’s offline presence across key metros in India through exclusive brand outlets (EBOs). Louis Stitch also plans to use the funds to expand its product lines, production, and distribution capacity, and aims to create an INR 100 crore top line in FY-24.

“Louis Stitch has shown remarkable growth since its inception in the men’s luxury fashion market. Backed by a classy range of products, creative in-house designers, and strong manufacturing capabilities, Louis Stitch is primed to become a leading player in the luxury Men’s Fashion category,” said Aamer Bijli, Managing Director of Bijli Group.

“We are excited to have an industry stalwart onboard on our journey. With over a million customers served so far, now we plan to launch luxury apparel series of polos, shirts, and trousers. The funding will be a huge boost for us to expand our production and distribution capacity, and reach all the prominent markets with our new products,” said Amol Goel, Founder and CEO of Louis Stitch.

Men's Luxury Fashion Brand Louis Stitch Raises INR 5 Crore in Pre-Series A Round from Bijli Group

Founded in July 2019, Louis Stitch has quickly become a go-to brand for luxury men’s fashion, offering a wide range of options that combine style and comfort. The brand’s commitment to using only high-quality materials and innovative designs has earned it a loyal customer base. Louis Stitch currently has a pan-India presence through its website and leading e-commerce platforms like Myntra, Amazon, Flipkart, and Nykaa.

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