Katrina Kaif Shatters Barriers as UNIQLO’s First Indian Brand Ambassador
- ByStartupStory | September 26, 2023
In a groundbreaking move, Katrina Kaif has emerged as a trailblazer in the realms of fashion and entertainment by becoming the first Indian brand ambassador for the global Japanese fashion giant, UNIQLO. This announcement marks a historic milestone in India’s representation on the global stage.
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Katrina Kaif, the newly anointed brand ambassador for UNIQLO, epitomizes the company’s enduring commitment to quality, affordability, and sustainability—values that have long been at the core of the brand. In her own words, the actress expressed her excitement about this partnership, stating, “I am very excited about my partnership with UNIQLO. Personally, I have always been fascinated with Japanese culture and their design aesthetics. UNIQLO has been my go-to brand for my daily essentials, and over the years, I have admired how functional and innovative their products are. Their simple, high-quality clothing is also very versatile, perfect to build one’s everyday wardrobe with.”
Katrina Kaif’s global icon status underlines UNIQLO’s strategic move to tap into India’s burgeoning fashion market, particularly the youth demographic that admires her style and philanthropic endeavors. In addition to her role as UNIQLO’s ambassador, Katrina also serves as the brand ambassador for Etihad Airways. This partnership marks a fusion of global and Indian influences, setting the stage for a new era in fashion and representation.
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