Funding Alert

AI-Powered MMP Startup Linkrunner Raises ₹5 Cr Pre-Seed Funding Led by Titan Capital


Linkrunner, an AI-driven mobile measurement partner (MMP) platform, has raised ₹5 crore in a pre-seed funding round led by Titan Capital, with participation from 2AM.VC and angel investor Samir Sood. The round marks a key milestone for the startup as it aims to disrupt the global-dominated mobile attribution space with a solution tailored to the Indian app economy.

Founded by Shreyans Sancheti and Darshil Rathod—both previously part of the BlueLearn founding team—Linkrunner was born out of the duo’s frustration with costly and rigid app attribution tools. The platform offers a cost-effective, high-performance solution for mobile-first businesses to track user behavior, optimize ad spend, and make data-driven decisions.

“Today, major ad networks like Google and Meta don’t recognize any Indian mobile measurement partners, which severely limits options for local businesses,” said Shreyans Sancheti, co-founder of Linkrunner. “With this round, we’re building one of India’s first AI-driven MMPs—designed for India’s ecosystem, but built to global standards.”

Within a few months of launch, Linkrunner claims to have onboarded several high-growth startups such as Stimuler, Grapevine, Fold Money, Abcoffee, Jumbo Gaming, and Lingopanda. Its platform is known for rapid onboarding—often under an hour—and a transparent pricing model, including a free tier for early-stage startups.

The fresh capital will be deployed toward product innovation, go-to-market expansion, and strategic hiring across engineering, data science, and sales.

“Linkrunner is solving a real and growing need for intelligent data attribution in India’s fast-expanding app ecosystem,” said a spokesperson from Titan Capital. “Their platform enables teams to unify campaign data from multiple marketing sources to make smarter growth decisions.”

India’s mobile economy is booming, with $10.6 billion in mobile app revenues generated in 2024. This is expected to grow to $27.7 billion by 2030, according to market estimates. With India projected to cross 1 billion smartphone users by 2026, Linkrunner aims to not only lead domestically but expand across emerging markets with similar attribution challenges.

The company is also enhancing its proprietary AI attribution engine, which automatically aligns campaign data across different channels, reducing the dependency on traditional pixel- or SDK-based tracking and improving accuracy at scale.

With this funding, Linkrunner is gearing up to become a formidable, homegrown challenger to incumbents like AppsFlyer, Branch, and Adjust, all while reshaping how Indian startups measure, manage, and grow their mobile presence.

 

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