GetSetLearn, the edtech venture of Arvind Mafatlal Group, is set to expand its operations
- ByStartupStory | March 4, 2023
Arvind Mafatlal Group (AMG), a business conglomerate with over 118 years of experience, has announced plans to expand its edtech venture, GetSetLearn (GSL). The primary objective of this move is to contribute to the growth of the edtech ecosystem in India and offer access to high-quality content from around the world.
According to Priyavrata Mafatlal, Vice Chairman of AMG, “the company has always strived to remain relevant to its customers, and the foray into edtech with GetSetLearn, an aggregator and curator of various in-person and online learning courses, is in line with this philosophy. Given that the edtech industry is witnessing rapid growth both in India and globally, AMG aims to create the world’s largest hybrid curated marketplace for learning services”.
According to Mafatlal, “the expansion plans for GetSetLearn (GSL) include offering a range of courses such as STEM (Science, Technology, Engineering, and Mathematics) education, English language learning, 21st-century skills, and extracurricular activities. The objective is to leverage the Union Budget’s emphasis on digital initiatives in the edtech sector and contribute to the “digital revolution” by making digital education accessible to all through GSL”.
GetSetLearn (GSL) intends to expand its reach significantly by forging collaborations and partnerships worldwide. Through such partnerships, GSL aims to facilitate the entry of global partners into the Indian edtech market and offer Indian edtech companies access to foreign markets and customers.
Recently, it teamed up with Jadooz Media, an entertainment startup, to deliver educational initiatives through mini theaters set up in the Northern belt, including Shopian and Pulwama in Jammu and Kashmir. GSL also has an exclusive partnership with TinkRworks, a STEM education company based in the US, to introduce STEM curriculum in India and Southeast Asia.
In the upcoming financial year, GSL plans to intensify its collaborative efforts and has significant recruitment plans for sales, operations, and technology roles. However, the company has not disclosed the number of individuals it plans to hire.
GetSetLearn is a platform that serves as a curator and aggregator of educational content, offering over 2,000 courses in both online and hybrid formats. Its marketplace features carefully selected and high-quality learning materials from around the world, with the goal of bridging the educational divide between India and Bharat.
By making its platform accessible to smaller towns and cities in India, GSL hopes to democratize education and eliminate financial and geographical barriers to learning. The Group firmly believes that everyone, regardless of their financial status or location, should have equal access to education.
GSL has received over $2 million in investments from the Mafatlal family, and now plans to seek external funding by the end of the financial year to access the expertise, support, and network of investors.
According to analysts, India’s education and skills market is projected to double in size from $180 billion in 2020 to $313 billion in 2030, leading to the creation of five million new jobs and benefiting 429 million learners. The analysts also noted that the COVID-19 pandemic has resulted in an unparalleled demand for edtech services.
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