Funding Alert

Fairdeal.Market Secures $2 Million Funding From Prominent Investors

• ByStartupStory     |    September 30, 2023

Retail intelligence platform Fairdeal.Market has successfully raised $2 million in a funding round led by WaterBridge Ventures, with participation from Gemba Capital, GrowX Ventures, Priyaranjan Kumar (CEO of Ananta Capital), and Manish Bajoria (CFO of Vini Cosmetics).

Founded in 2022 by Prateek Bansal and Yash Bansal, Fairdeal.Market is focused on building a data-driven distribution network to provide comprehensive offline distribution services to direct-to-consumer (D2C) brands.

The startup has established a vast network of over 10,000 retailers, utilizing data to precisely connect brands with retailers. This new funding will enable Fairdeal.Market to further strengthen its offline distribution capabilities, advancing its mission to expand the presence of D2C brands in physical marketplaces.

Fairdeal.Market’s innovative approach to offline distribution and its ability to harness data for brand alignment have garnered support from notable investors, solidifying its position in the retail intelligence landscape.

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