E-commerce platform Snooplay secures $535 K in its seed round of funding
- ByStartupStory | July 6, 2022
Delhi-based e-commerce platform Snooplay raised $535 K (around Rs 4.05 crore) in the seed round of funding from Amogh Kumar Gupta, Director of Pravek Kalp Private Limited. The fund will be used by Snooplay to grow its network of suppliers, bring on more employees, develop its technology, and promote its name.
Snooplay is a 2019 startup run by Aanchal Mahajan and Brij Raj Singh that sells games and toys online to individuals of all ages. It is a platform for discovery that seeks to assist users in locating the ideal toy or game in accordance with their personalities, interests, abilities, and developmental objectives.
Aanchal Mahajan, the co-founder of Snooplay, stated that the company’s goal is to make it easier for customers to choose the ideal toy or game for their requirements by putting a range of toys and games under one roof.
To create an intelligent platform that assists clients with their toy and gaming demands, Snooplay aims to use AI. 150 businesses are listed on the site, according to the firm, which claims yearly growth of 300%.
With 150 brands listed on the platform since its initial launch in 2019, Snooplay has experienced average annual growth of 300%. With the new funding, Snooplay plans to scale supply by adding 500–600 sellers in the next three months, greatly expanding the available product selection for its users.
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