AdvantageClub.ai Secures $4 Million in Funding Led by Axilor Ventures
- ByStartupStory | December 2, 2024
Employee engagement solutions provider AdvantageClub.ai has raised $4 million in a funding round led by Axilor Ventures, with participation from AFG Ventures, Prasanna Sarkar (Co-founder and ex-CTO of Rippling), Bytez Ventures, and existing investors. This latest funding takes the company’s total capital raised to $11 million.
AdvantageClub.ai plans to use the new capital to strengthen its presence in the US and Asia markets. The funds will also accelerate the development of wellness programmes, including OPD plans, fitness initiatives, health check-ups, and tools promoting healthy habits through social behaviour. Additionally, the company aims to expand its footprint in the rewards and recognition space, leveraging its proprietary AI-driven solutions.
“We will continue building state-of-the-art solutions in AI and have pioneered the same in the Rewards space recently with the launch of our AI bot, Adva. By building Applied AI use cases within our platform, we will enhance engagement further and give new ways for organisations to engage with their employees,” said Sourabh Deorah, Co-founder and CEO of AdvantageClub.ai.
The company has witnessed a surge in demand for wellness options integrated into employee benefits in recent years. Advantage Wellness, a key part of its product suite, reflects this shift toward prioritising employee health and well-being, the CEO noted.
Founded in 2016 by Sourabh Deorah and Smiti Bhatt Deorah, AdvantageClub.ai has built a global client base that includes prominent names such as Tech Mahindra, HCL, Concentrix, Hexaware, Biocon, Tata Steel, and Air India.
“Companies are in search of good options to improve employee engagement and strengthen their employer brand. AdvantageClub.ai’s personalised, scalable, and global platform offers a best-in-class solution to employers who put their employees first,” said Ganapathy Venugopal, Founder and CEO of Axilor Ventures.
Headquartered in San Francisco, the company has positioned itself as a leader in the employee engagement and wellness domain, setting the stage for further growth with its innovative, AI-powered solutions.