Auto Industry Leader Tata Motors Partners With Sundaram Finance
- ByAyushi Ray | August 6, 2021
Auto industry leader Tata Motors partners with Sundaram Finance, which is a city-headquartered non-banking finance company. After this partnership with Tata Motors, Sundaram Finance would offer six-year loans on the new ‘Forever’ range of cars with 100 percent financing that would require minimal down payment, a company statement said here. The partnership would also offer special financing ‘Kisan Car Scheme’ with extended and convenient repayment options to the farmers. ‘The farmers can repay the loan in installments once every six months coinciding with their harvest’, it said.
Tata Motors, Vice- President, sales, marketing and customer care, Rajan Amba said regarding the partnership , ‘…we are delighted to be partnering with Sundaram Finance to roll out special finance schemes. This is in alignment with our constant effort to fast track the availability of safe personal mobility solutions to individuals and families.’ ‘We hope that these offers will boost customer morale and make the process of purchasing a car more convenient,’ he added. On the partnership with TATA Motors, Sundaram Finance deputy managing director, A N Raju said, ‘following the lockdown in several states since April, we are now seeing a recovery in the passenger vehicles segment as endorsed by the sales numbers in July.’ ‘Also with social distance, we are observing a rise in the demand for ‘personal transport’ over the last 12 months. Through a lower down payment model and a lower EMI, we are proactively reaching out to the small business owners and making car ownership more affordable…’, he added.
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