Ecommerce Platform Ourbetterplanet Raises $300K Seed Funding From VANS Group
- ByStartupStory | July 29, 2021
Bengaluru-based ecommerce startup Ourbetterplanet has raised $300,000 seed funding from various investors including VANS and Manoj John, former VP with the CK Birla group, among others, for expanding its business. Ourbetterplanet, established in 2020 by Pallavi Srivastava. It is an artisanal marketplace that aims to promote sustainable products or services that involve processes that maximise benefits to people and communities while minimising the impact on the environment. Pallavi Srivastav, Founder of Ourbetterplanet, said on the development, “OurBetterPlanet is thankful to Srinivas Chunduru and Manoj John for placing their trust in a sustainable venture. It is the need of the hour to enable individuals to develop a deeper understanding of their consumption and the platform aims to do that. With this funding round and investment, we plan to work on strengthening our technology and marketing activities.”
She further added, we have some amazing ideas in the pipeline to implement with respect to enabling the businesses that have partnered with us along with making it a foolproof shopping experience for our customers. Dr Srinivas Chunduru, Founder of Vans Group, said on the investment, “It is our endeavour to invest in an interesting scalable startup that is led by a passionate founder. While there are several “marketplaces” into sustainability, the business model of Ourbetterplanet was interesting and unique. We are confident about its growth story and the business model.“ With this investment, Dr Srinivas will be inducted in the Board of Directors of Ourbetterplanet as a non-Executive Director.
“Dr Chunduru and Manoj John will play an instrumental role in chartering a robust five-year strategic plan and also put in place systems and best practices to achieve the growth plan,” Pallavi added. Vans Investments has so far made investments in six startups in the space of fintech, food tech, mobility, EdTech, and ecommerce.
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