Healthcare startup Health Safe Today launches gamified app Keypr
- ByTejika Bajaj | December 18, 2021
Healthcare startup Health Safe Today has recently announced the launch of its gamified app ‘Keypr’ which allows all clients to keep all their medical records in a secure digital format, ready for sharing with doctors, family members and other health service providers. This announcement comes after the healthcare focused startup raised an undisclosed amount from technology industry leaders.
Keypr employs advanced behaviour science principles and human-computer interaction frameworks to create a seamless experience for patients and health service providers. This highly gamified platform uses a multitude of reward systems to augment the users’ experience and streamline the overall impact of digital health services.
Users of Keypr can access medical specialists for themselves or their loved ones via telemedicine services or avail in-person consults and also participate in community forums so as to receive much needed support from other patients and their caregivers.
Explaining the thought process that went into the launch of the app, the founder of Health Safe, Dr Suhela Kapoor said, “The attempt is to create a newage interconnected healthcare paradigm which seamlessly connects all the current and past touchpoints of a patient’s healthcare journey while communicating flawlessly with the health-service providers for improved treatment planning, personalized preventive health suggestions and the best health outcomes.”
The Keypr app will be officially launched on 19 December, with a cycling marathon combined with a treasure hunt. This is being done in partnership with big names from the sporting community such as Decathlon and the All India Cycle Manufacturers’ Association, and also the plant based artisanal cafe, Greenr.
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