Gurugram based e-commerce startup OwO raises $3 million in seed round of funding
Gurugram based water e-commerce startup OwO Technologies recently announced that it has raised a consolidated sum of $3 million (approximately INR 22.5 crore) through its seed round of funding from marquee equity investors.
Sources reveal that the water e-commerce startup is likely to utilize the freshly infused funds to scale its technology platform as well as to launch its operations in Delhi, Noida, Jaipur and Pune. Further, the startup also intends to expand its operations to 75 cities across the country by March 2023.
OwO is creating disruptions in the online essentials space (the drinking water market at large) by launching WaaS (water-as-a-service. Its water app gives customers the live tracking and data of the quality of water in each glass they are consuming in an attempt to bring transparency.
Expressing his views on the recent round of capital infusion, OwO technologies co-founder and CEO Ajay Changani said, “We have now entered a D2C model to deliver the healthiest water to every Indian home through a water subscription model. With a disruptive business model, it uses technology to ensure that every glass of water consumed in every home is in its healthiest form.”