Corporates in Hyderabad collaborate with startups to boost innovation
Many startups are getting a chance to demonstrate their tech acumen and scale up solutions as the trend of corporates looking outwards for smart solutions and cooperating with startups to discover answers to some of their urgent concerns grows.Paymatrix, a T-Hub business, collaborated with Muthoot Pappachan Group (commonly known as Muthoot Blue) to identify cost-effective digital client acquisition channels for financial products like gold loans, personal loans, and MSME loans.
Muthoot Pappachan Group has been cooperating with fintech firms to improve its digital presence and lending capabilities. Paymatrix was recognised as an effective client acquisition engine for their products in lieu of their low-cost customer acquisition channels, and as a result, Paymatrix received an investment from Muthoot Pappachan Group (commonly known as Muthoot Blue), which has taken a 54 percent share in the company. In reality, T-Hub has had over 75 incidents of corporations collaborating with startups to solve business problems.
Similarly, Tata Steel Utilities and Infrastructure Services Limited (previously JUSCO) teamed with Road-Metrics, a Bengaluru-based AI firm that was a part of one of T-corporate Hub’s innovation programmes, to assist them in efficiently maintaining the roads in Jamshedpur city.