Myntra ties up with Revieve to launch AI powered Skin Care Advisor
- ByManjeet Singh | October 22, 2021
Myntra announced its partnership with Revieve, a personalised digital experience company with hubs in Chicago and Helsinki that focuses on the beauty, skin, and health and wellness categories. Myntra has deployed an AI-powered skin care solution, Digital Skincare Advisor, which will provide its beauty shoppers with personalized skincare guidance and help them achieve their skincare goals.
Lalitha Ramani, chief product officer, Myntra said, “As leading early adopters of best-in-class technologies to benefit our customers, we are certain that the Digital Skincare Advisor will establish our customer-connect and tech-prowess further by enabling objective AI-based product suggestions uniquely tailored to our customers’ personal needs.”
Sampo Parkkinen, chief executive officer, Revieve said, “Technologies like Revieve’s AI Skincare Advisor will soon become a standard in India, making it easy for consumers to assess their skincare needs from anywhere, anytime.”
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