Healofy raises Rs. 48 Cr in Series B funding
Healofy recently announced that it raised Rs. 48 crore in its Series B funding round in both debt and equity from Celesta Capital, existing investor Omidyar Network India, and Stride Ventures, among others.
The startup plans on using the capital raised to improve product offerings in the form of credible content, support and D2C pregnancy and early motherhood products.
Healofy co-founder and CEO Gaurav Aggarwal said, “Across the top 20 Indian cities, one out of four women in early stages of motherhood access the Healofy app on a monthly basis. This is testimony to the quality of content and the strength of the community on our platform. Additionally, we identified significant trust deficit across our consumer base when it came to purchasing high quality products within this segment.”
Founded in 2016 by Gaurav Aggarwal and Shubham Maheshwari as a pregnancy and parenting company, femtech Healofy offers to its users a community for women to discuss pregnancy related health concerns and navigate early parenthood.
Commenting on the investment, Omdiyar Network India principal Aditya Misra, said, “We are thrilled to double down on our Healofy investment and remain firm believers in their vision to become a one-stop trusted platform for mothers & mothers-to-be to cater to their content, community and commerce needs. We continue to be impressed by the team’s application of their customer-first and product-led thinking that has evolved into a unique monetization model powered by their high-quality and affordable D2C range. With their deep focus on Indian language content and indigenous product preferences, we think Healofy is well positioned to scale their consumer base to every corner of the country.”
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