High Street Essentials Raises Funding, Rs 25.50 Cr From Elevation Capital, India Quotient Others
- ByStartupStory | May 19, 2021
High Street Essentials raises funding worth Rs 25.50 Cr from Elevation Capital, India Quotient, Dominor Holding, and family offices.
High Street Essentials raises funding for expanding the direct-to-consumer (D2C) footprint of its brand both domestically and internationally. Apart from this, the company is planning to make its supply chain even more agile by in-housing key production processes such as printing and embroidering, thus enabling a 30-day mind-to-market production turn-around.
On High Street Essentials raises funding, HSE co-founders said,
“Over the course of the past year, we have worked extremely hard as a team by adopting strict cost-cutting measures, further leveraging our nimble supply chain, improving D2C customer experience, expanding into low capital-intensive channels, and foraying into recession-proof categories in fashion and beauty.”
Shivani Poddar and Tanvi Malik, HSE is focused on fast fashion through an omnichannel retail model.
High Street Essentials raises funding had earlier raised Rs 20.75 crore in June 2020.
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