Financial Advisory Platform Cashvisory Secures INR 1.2 Crore in Pre-Seed Round Led by SucSEEDIndovation Fund and EvolveX
- ByStartupStory | December 29, 2023
Financial advisory startup Cashvisory has successfully raised INR 1.2 Crore in its pre-seed funding round, with a consortium of investors led by SucSEEDIndovation Fund and EvolveX. Other participants include We Founder Circle, along with prominent angel investors such as Ashok Agrawal, Upasana Koul, Deepika Asthana, and Upasana Kaul.
Founded by Arpita Sinha (CBO) and Utkarsh Chaudhary (CEO), Cashvisory aims to empower individuals, irrespective of their financial background, through its completely digital DIY platform. The platform offers a guided journey for users, simplifying complex financial concepts using a gamified approach and real-time what-if analysis.
EvolveX, recognizing Cashvisory’s potential during its accelerator program, Cohort 4, played a key role in the pre-seed round, emphasizing its commitment to supporting innovative startups with transformative ideas. The funds raised will enable Cashvisory to implement its go-to-market strategy, providing tailored investment portfolios, including stocks and small cases. Additionally, the company plans to launch an AI-driven mobile app to enhance its digital financial ecosystem.
Bhawna Bhatnagar, Co-Founder of EvolveX, commented on the investment, stating, “Cashvisory brings a fresh perspective to financial empowerment, offering a user-friendly platform that simplifies complex financial concepts. What sets this platform apart is its commitment to making financial decisions easy for users, ensuring accessibility for everyone, regardless of their financial background.”
Utkarsh Choudhary, Co-Founder and CEO of Cashvisory, highlighted the platform’s mission to democratize quality financial advice, making it affordable and accessible for every young professional. He stated, “This pre-seed funding secured will be instrumental in enabling us to execute our go-to-market strategy seamlessly. The financial support arrived precisely when needed, empowering us to deliver personalized investment portfolios encompassing stocks and small cases.”
Vikrant Varshney, Co-Founder & Managing Partner of SucSEEDIndovation Fund, expressed the fund’s confidence in Cashvisory, likening it to a financial GPS that guides users toward wealth-building. He mentioned, “Robo-advisory services are gaining momentum as an alternative to traditional wealth management models. According to a Statista Report, global assets under management (AUM) in this market are projected to reach around $56.58 Bn by 2027, with a 14.01% CAGR between 2023 and 2027.”
In the six months leading up to the fundraising, Cashvisory has experienced a remarkable 350% growth in its userbase, assisting numerous users in making their first investments. The company aims to launch its app by mid-2024 and has set a target of expanding its customer base to 10,000.
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