Eximius backs $1.8m round in Indian platform CuePilot AI
- ByStartupStory | December 19, 2025
Eximius Ventures Backs $1.8M Round in Indian AI Platform CuePilot
Indian venture capital firm Eximius Ventures has led a $1.8 million seed funding round in CuePilot AI, a Mumbai-based startup developing AI-powered video production and editing tools for content creators, marketers, and media houses.
Funding to Accelerate AI Video Automation
The $1.8 million seed round was anchored by Eximius Ventures, with participation from angel investors and strategic sector players active in the AI-media intersection. Proceeds will fuel product development, particularly CuePilot’s core AI engine for automated video scripting, editing, and personalization at scale. The startup plans to double its engineering team and expand go-to-market efforts targeting SMBs and enterprise clients in India and Southeast Asia.
Founded in 2023 by ex-Googlers and media tech veterans, CuePilot addresses the exploding demand for short-form video content across social platforms, OTT services, and digital advertising. Its platform leverages generative AI to transform text inputs—such as blog posts, sales scripts, or news briefs—into polished videos complete with voiceovers, visuals, captions, and music in minutes, slashing production costs by up to 90%.
Riding India’s Content Creation Boom
CuePilot enters a red-hot market where India’s digital video consumption has surged past 150 billion hours annually, driven by platforms like Instagram Reels, YouTube Shorts, and regional OTT apps. Traditional video production remains labour-intensive and expensive, creating a massive opportunity for AI automation tailored to vernacular languages and local creator workflows.
The platform’s key differentiators include Hindi, Tamil, and other Indian language support via custom LLMs, real-time collaboration features for remote teams, and integration with tools like Canva, Adobe Premiere, and CRM systems. Early traction shows 5,000+ creators onboarded, with paying customers including digital agencies, e-commerce brands, and news outlets generating over $200K in ARR within 18 months.
Eximius Ventures, known for early bets on AI and SaaS like Gupshup and Whatfix, sees CuePilot as a frontrunner in the $10 billion global video AI market projected to grow 35% CAGR through 2030. Partner Rajeev Navgire noted the startup’s edge in solving India-specific pain points like multilingual scalability and cost-sensitive production.
Product Roadmap and Competitive Edge
CuePilot’s tech stack combines multimodal AI models for scene generation, emotion-aware voice synthesis, and dynamic templating to produce hyper-personalized videos—think customized product demos or employee onboarding clips. Upcoming features include live-stream enhancement, AR overlays, and API access for enterprise embedding.
In a crowded field with global players like Runway ML, Synthesia, and Descript, CuePilot differentiates through India-centric pricing (starting at $10/month), hyper-local content libraries (Bollywood clips, regional festivals), and compliance with data localization norms. The funding will support R&D into agentic AI for end-to-end campaign orchestration, positioning it against desi rivals like Vernacular.ai and Kapwing clones.
Strategic Expansion and Market Tailwinds
With seed capital secured, CuePilot aims for 10x user growth in 2026, targeting Tier II cities where vernacular creators are booming. Partnerships with influencer networks and ad tech firms will drive adoption, while pilots with media conglomerates test enterprise scalability.
The raise aligns with India’s AI startup funding rebound, where content and media tools captured 15% of $2.5 billion invested in 2025. Government pushes like the IndiaAI Mission and rising creator economy (50 million+ influencers) provide fertile ground. For Eximius, CuePilot offers a high-moiety play on AI democratizing professional-grade video for the masses.
Path to Unicorn Potential
Success hinges on nailing model accuracy for Indian accents, ensuring ethical AI use (deepfake safeguards), and monetizing via freemium-to-enterprise tiers. If CuePilot captures even 1% of India’s video production spend, it could hit $100 million ARR by 2028.
This investment underscores VC conviction in AI agents reshaping creative workflows, with CuePilot poised to lead Asia’s video revolution from India’s bustling startup ecosystem.
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