B2B SaaS Startup: Draup secures $20 Mn via US-Based Private Equity Firm HKW
- ByStartupStory | March 22, 2022
Draup, a B2B SaaS startup raised about $20 Mn (about INR 152 Cr) from US-based private equity firm HKW in order to accelerate its AI capabilities and expand product portfolio.
While continuing to build a world-class technology team, Draup now seeks to grow its customer base globally across America, Europe, and Asia.
Founded by Vijay Swaminathan and Vamsee Tirukkala in 2017, the duo earlier co-founded Zinnov, a management consulting firm and a web-based talent platform, Talent Neuron which was later acquired by CEB.
Vijay Swaminathan, CEO and cofounder, Draup said that they have taken a disruptive approach to problem-solving by developing custom Machine Learning models in order to get insights from sales and talent data. Over 10 Mn data points from over 8,000 sources are fed into these models each day in order to empower customers with intuitive and actionable sales intelligence and talent insights.
An AI-powered sales intelligence platform that empowers sales teams with industry, account, and stakeholder intelligence has been offered by Draup.
Daniel Kim, partner, HKW said that enterprises are enabled to make critical go-to-market and talent management decisions with confidence and precision with Draup’s unique data collection, integration, and modeling platform.
The startup claims to be A key enabler of revenue growth and the trusted intelligence platform for enterprise sales teams has been claimed to be by the startup that generates over $400 Bn in global revenue and HR leaders who manage a global workforce of more than 9 Mn employees.
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