Press Release Smartphone Giant

Apple AirPods supplier Luxshare to make game consoles in Vietnam

• ByStartupStory     |    December 4, 2025

Luxshare Precision, the major supplier for Apple AirPods, has announced plans to expand its manufacturing footprint by producing game consoles in Vietnam. This strategic move aligns with global supply chain diversification efforts and taps into Vietnam’s growing role as a manufacturing hub for consumer electronics.

The company’s decision involves setting up large-scale production facilities capable of handling the complex assembly requirements for modern gaming consoles. Vietnam offers competitive labor costs, robust logistics infrastructure, and favorable trade agreements, making it attractive for electronic manufacturers seeking efficiency and geopolitical risk mitigation.

Luxshare’s entry into the game console manufacturing market in Vietnam reflects broader trends of technology suppliers branching beyond their traditional product segments to capture new growth opportunities. By leveraging existing capabilities in precision manufacturing and assembly, Luxshare aims to service major gaming brands while scaling operations for long-term sustainable growth.

This expansion not only strengthens Luxshare’s global manufacturing diversification but also enhances Vietnam’s electronics manufacturing ecosystem, positioning the country as a key player in the next generation of entertainment hardware production.

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